Predictable leads at a cost you can plan around
Google and Meta campaigns built around profitability. Proper account structure, creative that earns the click, conversion tracking that tells the truth, and reporting on cost per lead and return on spend.
Most ad accounts we take over are losing money in ways the owner cannot see — broad targeting, no negative keywords, broken conversion tracking. We rebuild the foundation first, then scale what proves profitable. You always know your cost per lead and your return on ad spend, because that is what the reports lead with.
Why it matters
What this actually gets you
Results from week one, unlike organic channels
Every rupee traced to a click, a lead or a sale
Budget moved to what works and away from what does not
Your ad accounts stay in your name, always
What you receive
Everything included
The full deliverable list, written down before we start so nothing is ambiguous later.
The process
How we deliver Paid Advertising (PPC)
Audit
We review existing accounts and tracking, and find where budget is currently leaking.
Structure
Campaigns, audiences and budgets are rebuilt around your actual margins.
Launch
Creative and copy go live with conversion tracking verified before spend begins.
Optimise
Continuous testing of audiences, creative and bids against cost per acquisition.
Scale
Once the numbers are proven, budget increases in controlled steps that do not break performance.
Tools we use
The stack behind the work
Who this suits
Industries we know well
Client feedback
From clients on this service
The first thing they did was tell us our conversion tracking had been broken for months. No agency before them had checked. That set the tone for the whole relationship.
Marketing Manager
Property DeveloperFAQ
Questions about Paid Advertising (PPC)
Realistically PKR 50,000 per month in ad spend for a local campaign, more for competitive ecommerce. Below that there is not enough data to optimise on, and we will tell you if your budget is too thin rather than take the fee anyway.
No. Ad spend goes directly from your account to Google or Meta. Our management fee is separate and covers strategy, creative, setup and ongoing optimisation.
You do. We work inside your accounts with agency access. If we ever part ways, everything — history, audiences, learnings — stays with you.
Usually within the first two weeks of going live. The first four to eight weeks are a learning period where cost per lead drops as the campaigns gather data.
We tell you plainly and recommend stopping. Sometimes the issue is the offer, the pricing or the landing page rather than the ads — and continuing to spend would just be burning your money.
Other services
Works well alongside
Ready when you are
Let's talk about your paid advertising (ppc)
Send us the brief and we will come back within one working day with scope, timeline and a fixed price.